The Fish - Constant Reminder
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Though technically not one of our staff, the fish on our logo is a big part of who we are. But why a fish? The Bible tells of a young man who went to hear Jesus teach and carried along his lunch of 2 small fish and 5 biscuits. Jesus multiplied these to feed 5000 hungry listeners. This event, and others involving fish and fishermen, may have been part of the reason early followers of Jesus (possibly even before his death on the cross) adopted this symbol to represent their faith. As early Christians faced persecution, they used the fish symbol as a way of determining whether a stranger was a Jesus-follower or possibly one with ill intent. When two people encountered each other, the Christian would draw the first half of the fish on the ground. If the other person drew the remaining half of the fish, then the Christian knew he/she was a fellow Christian.
The fish in our Kalona Auto logo identifies us with Jesus and reminds us that he's the one who rescued us and still provides for hungry listeners. He's the real owner of Kalona Auto and the reason we strive to treat everyone who walks through our doors with dignity and love. We will never knowingly misrepresent a vehicle and will try our best to sell cars with integrity. <><